The importance of Testimonials to Business!!


Being a part of Robertson Quay Condo and its related business activities, It was proven that an effective valuable Testimonial would bring a great business. It depends on who gives the testimonial and the means it is provided.

Below are few places that can be used to show off your customer stories

Case study:

This approach is better talked with B2B scenarios. Case studies involves in depth understanding of consumer problems and how was this solved. This is more of a scientific approach. This approach has widely helped me research and promote on One Pearl Bank showflat business in Singapore. It shows how your business played role in winning customers heart. Case study exhibits customers complete story. Other prospective buyer who wants to make a deal with you can get into the complete case and analyse if that will work out with his business too.

Social Media:

Promoting or reporting a product over a social media has become a trend now. Customer simply write over their experience whether good or bad and at one touch they share to the whole world. Depending upon the number of followers the customer has, the message gets wide spread. A happy or an unhappy customer has the power to express his voice over social media which can make a drastic and immediate effect. For instance, the Outram park MRT condo located at Singapore has got famous due to the promotion activities engaged and people have provided great response in Social Media. Publishing over social media has become common as this will get noticed with high priority and resolution is also quick.

Customer interviews:

Direct interaction with customers and knowing their experience is one the simplest testimonial method. Company’s directly interviewing their customer is a real world scenario. These interviews may take various forms. Understanding the customer needs builds the success for any business and effectively helps the business owners satisfy the customers. One Pearl Bank floor plan was one of its kind which has been designed as per the customers needs through their feedback. For example, these can be converted into writing and can be posted on to blogs and other forums of companies, or as a short visual clip which can be used in advertisements.

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